Serving Those Who Serve
INTRODUCING THE WORLD’S HARDEST WORKING MARKET SEGMENT
THE MEDIA HOUSE OF ‘WHEN IN DOUBT, GRAB A TOOL AND GET TO WORK.’
We have a suite of existing media properties that celebrate the ABII people of the marketplace. Each is designed to engage our audience where they live and do business. Behind these media opportunities are databases of individuals and content, giving us powerful insight into content trends, user preferences and cross content/promotion opportunities.
Click below to download the 2025 Media Kit.
Some digital ad specs have changes, so please reference the specs listed below for our current digital advertising specifications.
Website Ads:
Digital Advertising
If you would like to see what these ad formats could look like with your ad as a live sample, fill out the form below.
Banner Ad: 728 x 90
These are classic banner advertisements. The customer supplies assets and a click-through link, and we take care of the rest.
See Live Previews:
Square Ad: 300 x 300
Just like the Banner Ad’s, the customer supplies assets and a click-through link, and we take care of the rest.
See Live Previews:
Video Ad
Feature a YouTube™ video with an optional message below. Perfect for advertisers with video content that deserves more attention, like auto-sales or healthcare. Plus, there are many ways to track plays and views!
See Live Previews:
Newsletter Ads:
728 x 300 Video Ads can be used as well.
Banner Ad: 728 x 300
These are classic banner advertisements. The customer supplies assets and a click-through link, and we take care of the rest.
See Live Previews:
Sponsored Emails
-
Width: Maintain a maximum width of 600 pixels to ensure compatibility across all email clients and devices.
Layout: Use table-based layouts (not CSS positioning) to structure your email, as this ensures better compatibility across email clients.
-
Fonts: Opt for web-safe fonts (e.g., Arial, Verdana, Georgia, Times New Roman) to maintain consistency in how text displays.
Text and Background Contrast: Ensure high contrast for readability.
-
Hosting: Images should be hosted online with absolute URLs used in the HTML.
Alt Text: Include descriptive alt text for accessibility and instances where images do not load.
Optimization: Keep image file sizes below 100 KB to improve load times.
-
Inline CSS: Prefer inline CSS styles as many email clients do not support external or embedded CSS.
Compatibility: Stick to simple, widely supported CSS properties to avoid rendering issues.
-
Media Queries: Use media queries for responsive adjustments on different screen sizes.
Simplified Layouts: Consider single-column layouts for mobile screens for better readability and interaction.
-
Complete Package: Ensure all assets (images, CSS) are properly linked within the HTML. If your email builder exports a zip file, check that all links remain valid after upload to your web hosting.
Functional Links: Double-check that all hyperlinks, call-to-action buttons, and dynamic content (if any) function as intended within the Mailchimp environment.
By following these adjusted specifications, you're better prepared to create HTML emails in an external builder, ensuring they are optimized for both Mailchimp and the diverse landscape of email clients and devices. This approach helps in maintaining a high-quality recipient experience and maximizing the effectiveness of your email campaigns.
If the customer if not providing HTML and they decide to provide the assets for us to build, images should be a minimum of 800 pixels wide and we would need the headlines, assets, and copy for the email.
Contact Us
Interested in working together? Fill out some info and we will be in touch shortly. We can’t wait to hear from you!