INTRODUCING THE WORLD’S HARDEST WORKING MARKET SEGMENT
THE AMERICAN BEDROCK INFRASTRUCTURE INDUSTRIES.
INTRODUCING THE AMERICAN BEDROCK INFRASTRUCTURE INDUSTRIES
THE HARDEST WORKING MARKET SEGMENT ON THE PLANET
THEY ARE OUR HEROES
THIS NEWLY DEFINED SEGMENT INCLUDES THESE ESTABLISHED VERTICAL MARKETS
The ABII market is made up of roughly twenty million people who are drawn to service; refuse to shy away from hard work; revel in accomplishment; and are loyal by deed to the brands that support them. An overlooked bread and butter segment to the American Economy, they represent nearly $1T in spending power.
We celebrate them.
They trust us.
- CONSTRUCTION – 7,000,000
- FORESTRY – 60,000
- TRANSPORTATION – 60,000
- FARMING – 2,100,000
- UTILITIES – 863,000
- CORRECTIONS -701,000
- HIGHWAY WORKERS – 495,000
- MILITARY – 2,100,000
- MEDICAL FIRST RESPONDERS – 891,000
- POLICE – 905,000
- FIRE – 346,000
WE ARE A MEDIA COMPANY FOR WORKING CLASS HEROES
CONNECTING YOUR BRAND TO HYPER-LOYAL CUSTOMERS
THE MEDIA HOUSE OF ‘WHEN IN DOUBT, GRAB A TOOL AND GET TO WORK.'
CONNECTING YOUR BRAND TO OUR HYPER-LOYAL AUDIENCE
MULTIMEDIA, TRANSMEDIA, WHATEVER IS NEXT MEDIA
THE MEDIA HOUSE THAT GRIT BUILT
We understand the ABII market extremely well. Our business model is based on delivering (and measuring) content that moves the needle to our sophisticated database of readers, viewers, influencers and fans. Combined, these two databases (content and user), reveal powerful demo and psychographic connection which guide us to help grow your market.
To do this we have become adept at deploying stories, offers and brand messages across multiple platforms.
We have existing publications and events ready for you to plug into. Or, we can create a custom program just for your product or brand.
Our services can bring you to the ABII market in a variety of formats. Each is produced and selected to achieve your marketing objectives with the highest rate of return.
- PUBLISHING – PRINT & DIGITAL
- DOCUMENTARY FILMS
- COMMERCIALS – BROADCAST & WEB
- SPECIAL EVENTS
- BLOGGING SEGMENTS
- LOYALTY PROGRAMS
- SOCIAL MEDIA CAMPAIGNS
- TRADE SHOW DEVELOPMENT & MANAGEMENT
- DIGITAL PROMOTIONS & ADVERTISING
- PODCASTS & AUDIO STORYTELLING